Edited by Lauren M. E. Goodlad, Lilya Kaganovsky, and Robert
A. Rushing
Since the show's debut in 2007, Mad Men has invited viewers to immerse themselves in the lush
period settings, ruthless Madison Avenue advertising culture, and arresting
characters at the center of its 1960s fictional world. Mad Men, Mad World is a
comprehensive analysis of this groundbreaking TV series. Scholars from across
the humanities—including Victorianists Lauren M.E. Goodlad and Caroline Levine—consider
the AMC drama from a fascinating array of perspectives, including fashion,
history, architecture, civil rights, feminism, consumerism, art, cinema, and
the serial format, as well as through theoretical frames such as critical race
theory, gender, queer theory, global studies, and psychoanalysis.
In the introduction, the editors explore the show's
popularity; its controversial representations of race, class, and gender; its
powerful influence on aesthetics and style; and its unique use of period
historicism and advertising as a way of speaking to our neoliberal
moment. Mad Men, Mad World also
includes an interview with Phil Abraham, an award-winning Mad Men director and
cinematographer. Taken together, the essays demonstrate that
understanding Mad Men means engaging the show not only as a
reflection of the 1960s but also as a commentary on the present day.
Contributors: Michael Bérubé, Alexander Doty, Lauren M. E. Goodlad, Jim Hansen, Dianne Harris, Lynne Joyrich, Lilya Kaganovsky, Clarence Lang, Caroline Levine, Kent Ono, Dana Polan, Leslie Reagan, Mabel Rosenheck, Robert A. Rushing, Irene Small, Michael Szalay, Jeremy Varon
Contributors: Michael Bérubé, Alexander Doty, Lauren M. E. Goodlad, Jim Hansen, Dianne Harris, Lynne Joyrich, Lilya Kaganovsky, Clarence Lang, Caroline Levine, Kent Ono, Dana Polan, Leslie Reagan, Mabel Rosenheck, Robert A. Rushing, Irene Small, Michael Szalay, Jeremy Varon
Purchase from Duke.
